Done For You
Shopify SEO Services
Buying-Intent Traffic That Converts
SEO that Gets Results
Are you tired of trying traditional marketing methods only for your revenue to take a dip once your budget runs out? You’re not alone. The advertising market for ecommerce and direct-to-consumer brands can be tough, and getting traffic to your website among a sea of competitors can be even more of a challenge.
So why not take the stress off your shoulders and place your Shopify SEO strategy in the hands of a professional team with expert skills and experience in the ecommerce space?
At Noah Kain Consulting, we’ve acquainted ourselves with the unique advantages and drawbacks of Shopify and its SEO needs. And, with all this knowledge, we’re ready to help your business thrive and tackle the competition with our done-for-you SEO services.
Why You Need Our Shopify SEO Services
Before you can understand how Shopify SEO can benefit you and your online store, it’s essential to know what sets it apart from ecommerce SEO. While ecommerce SEO can work for Shopify stores, there is a lot of value in investing in Shopify-specific SEO services.
Below, I’ll discuss the nuances of Shopify as a platform and illustrate why you need Shopify SEO rather than broad-spectrum e-commerce SEO.
Platform-specific optimization
Shopify SEO focuses on optimizing stores built on the Shopify platform. This involves taking advantage of Shopify’s built-in features and app ecosystem to improve your search engine visibility. For example, Shopify has unique settings for handling SEO elements like meta titles, meta descriptions, and alt text.
There are also several SEO apps on the Shopify App Store that integrate with the platform. They generally offer features like detailed analytics and bulk editing of meta tags.
However, without the necessary expertise in search engine optimization and an understanding of why these elements matter (and how to use them), most online stores won’t see results. This makes it necessary to team up with an SEO agency to take full advantage of these features and set your business up for success.
Technical SEO considerations
Shopify SEO involves several specific technical aspects that are unique to the platform. Shopify handles some of these technical SEO elements automatically, such as sitemap generation and robots.txt management. While this can simplify some of these elements, it also means that certain optimizations are predetermined and less flexible.
For example, Shopify’s standard URL structure is straightforward but may not always be optimal for every store’s SEO needs. However, with our Shopify SEO service, you can customize and enhance technical elements like URL structures, canonical tags, and site speed. All of these aspects are crucial for improving your online store’s Google or search engine rankings.
Content and on-page SEO
When it comes to content and on-page SEO, Shopify offers a streamlined approach – but there are still some nuances to consider.
Shopify allows you to optimize your collection and product pages, which is essential for targeting specific keywords and improving search visibility. However, you will still need to enhance your Shopify page with detailed product descriptions and optimized images. You’ll also need to improve the relevance of your site’s internal linking structure through your collection pages.
A comprehensive Shopify SEO content strategy includes creating high-quality, keyword-rich content that supports both your product and collection pages. This involves creating blog content that drives traffic to your core pages, which requires the touch of an expert SEO writer.
Backlink and authority building
Building backlinks is a crucial component of any SEO strategy, including Shopify SEO. While Shopify’s platform doesn’t inherently affect your ability to acquire backlinks, it does influence how you manage and track these links.
Luckily, our expert service at Noah Kain Consulting will help you create a comprehensive backlink-building strategy, tailored to your store’s niche and industry. This includes using opportunities for guest posting, partnerships, and digital PR to boost your store’s authority and search rankings.
Analytics and reporting
Effective SEO requires continuous monitoring and analysis to ensure your strategies work and identify areas for improvement. While Shopify has some built-in analytics tools, they’re not as robust as they should be to cover all the necessary aspects of your SEO performance.
Instead, by allowing our experts to integrate more advanced tools and custom reporting solutions, you can gain deeper insights into your SEO efforts. It also allows us to track your key performance indicators (KPIs) and include you in data-driven decisions to optimize your store even further.
The Advantages Of Using Our Shopify SEO Services
We’ve already touched briefly on some of the ways we can simplify your SEO strategy with our comprehensive Shopify SEO service. However, there are plenty of other benefits in store for your website and business overall when you work with us.
These include:
Higher search engine rankings
One of the most tangible benefits of our Shopify SEO service is the improvement of your search engine rankings. We use a range of advanced techniques and best practices to optimize your Shopify store’s online presence – particularly on search engines like Google.
Our goal is to help your Shopify page achieve higher rankings for the most relevant search queries. This is particularly important in a saturated marketplace like Shopify, where thousands of stores are hosted. In turn, this will make it easier for potential customers to find your products and services and pick you over your competitors.
Targeted traffic
Attracting high-quality, targeted traffic is essential for converting site visitors into paying customers. Our Shopify SEO service focuses on optimizing your store to attract visitors who are actively searching for products just like yours.
By targeting specific keywords and optimizing your product and collection pages, we ensure your site appears in the search results for queries with high buying intent. This means that the traffic coming to your site is more likely to be interested in your products. Of course, this leads to higher conversion rates and a better return on investment (ROI).
Competitive edge
It’s no secret that the ecommerce industry is highly competitive. But this means standing out from the crowd is essential to boost your sales.
Fortunately, our Shopify SEO service can give you a competitive edge by utilizing strategies that set you apart from the competition. We do this by analyzing your industry and competitors to identify both opportunities and gaps. Then, we implement tactics that highlight your store’s unique strengths.
When we optimize your site to outperform competitors in search engine results, we help you acquire a larger share of the market. We can also position your brand as a leader in your niche.
Better user experience
A well-optimized Shopify store provides a much better user experience for your customers. This is essential for retaining your clients and encouraging repeat visits or business. With our services, you can rest assured that we will cover all the necessary aspects to improve the user experience. This includes:
Increasing your site speed
Ensuring your site is mobile-friendly
Creating easy site navigation
Optimizing on-page elements like product descriptions for better engagement
A positive user experience not only helps with SEO but also builds trust and satisfaction among your customers. In turn, you can benefit from better engagement and loyalty to your brand.
Increased revenue
The ultimate goal of any SEO strategy is to drive growth and increase your business’s revenue. By improving your search rankings, attracting targeted traffic, and boosting your customer’s user experience, our Shopify services will help you generate more sales and revenue.
We focus on strategies that deliver measurable results, such as optimizing high-converting pages or implementing more effective calls-to-action to refine your approach. The combination of these (and other) efforts will lead to a significant boost in your store’s revenue and overall profitability.
Why Choose Noah Kain Consulting?
Choosing Noah Kain Consulting for your Shopify needs means partnering with a team that understands the unique challenges and opportunities of the Shopify platform. From optimizing collection pages to creating outstanding blog content and executing an SEO strategy with proven results, our full suite of services is designed to improve your online store’s performance.
Leveraging collection pages
At Noah Kain Consulting, we understand the importance of optimizing your collection pages to target high-intent keywords. Collection pages are crucial for organizing your products and improving your shopper’s experience.
When we optimize these pages with the right keywords and compelling content, we enhance your store’s visibility. We’re also able to attract customers who are already keen on making a purchase. In fact, our targeted approach drives more qualified traffic to your site, ultimately leading to more conversions.
Creating supporting blog content
Content is always king – especially in the realm of SEO. Our team creates high-quality, informative content that supports your key product and collection pages.
It addresses common questions, provides valuable insights, demonstrates expertise, and engages your audience. That way, it not only drives organic traffic but also builds your brand’s authority, ensuring your customers find value in your website.
On-page and technical optimization
Our comprehensive approach to technical and on-page optimization ensures that every aspect of your site is optimized for search engines. From meta tags to site responsiveness and speed, we make sure to address all the crucial elements that may impact your SEO performance.
Our holistic approach guarantees that your Shopify store will always meet the latest SEO standards and deliver a seamless experience.
On-page testing for click-through rates
Improving your click-through rate (CTR) is a great way to maximize your SEO efforts. To do this, we conduct thorough on-page testing to identify opportunities for enhancing your CTR.
This may involve optimizing titles, meta descriptions, and CTAs and testing multiple versions of them to see which ones garner the most engagement. As part of our service, we also continuously monitor, test, and refine these elements to increase the number of clicks your website gets from the SERPs.
Audit and personalized action plan
The most important part of our SEO plans is your SEO audit because it provides our team with the means to identify your strengths, weaknesses, and areas of focus where your campaign may be able to improve. That way, we can develop a personalized action plan to suit your online store’s needs.
We also take your goals into account and work them into your plan to set your business up for long-term success.
Proven results
No matter how big or small your Shopify store is, you can trust our team to create and execute an SEO plan that works. In fact, we pride ourselves on delivering proven results.
And if you need any more convincing, then why not check out our case studies? One of our clients achieved a 283% increase in organic revenue in nine months, while another saw a massive 213% jump in their revenue over a year.
Our SEO Process
Keyword Database
We'll put together a database of the keywords that are most important to your business.
Technical Content Audit
Our team will thoroughly check every nook and cranny of your site for technical issue that can move the needle.
ACTION PLAN
After understanding the keywords and pages that need the most attention, we'll make a plan of action to make improvements.
Fresh Content & Backlinks
Content and backlinks help improve your website's topical authority and ability to rank.